Subscription price increases in 2026
18services raised prices
+13%typical increase
1increase coming up
So far in 2026, 18 of the 24 subscriptions we track raised their US prices. The typical increase on a monthly plan was +$2 (+13%); the biggest, Fubo Deluxe, went up $15 to $118.99/mo. Next: Discovery+, Nov 12, 2026.
Coming up
Discovery+
Nov 12, 2026
- Ad-free $9.99 → $11.99/mo (+$2, +20%)
- With ads $5.99 → $6.99/mo (+$1, +17%)
Source: androidheadlines.com
Every service at a glance
| Service | Price now | Last change |
|---|---|---|
PandoraPremium | $11.99/mo +$1 · +9% | +$1 · +9% |
 HuluWith ads | $12.49/mo +$0.50 · +4% | +$0.50 · +4% |
 Disney+Premium | $21.49/mo +$2.50 · +13% | +$2.50 · +13% |
 PeacockPremium | $12.99/mo +$2 · +18% | +$2 · +18% |
 ESPNESPN Select | $13.99/mo +$1 · +8% | +$1 · +8% |
| $14.99/mo +$2 · +15% | +$2 · +15% | |
 TidalIndividual | $11.99/mo +$1 · +9% | +$1 · +9% |
 Apple MusicIndividual | $11.99/mo +$1 · +9% | +$1 · +9% |
 FuboEssential | $88.99/mo +$15 · +20% | +$15 · +20% |
| $11.99/mo +$1 · +9% | +$1 · +9% | |
 YouTube PremiumIndividual | $15.99/mo +$2 · +14% | +$2 · +14% |
 YouTube Music PremiumIndividual | $11.99/mo +$1 · +9% | +$1 · +9% |
 Xbox Game PassUltimate | $22.99/mo −$7 · −23% | −$7 · −23% |
 1PasswordIndividual (billed annually) | $3.99/mo +$1 · +33% | +$1 · +33% |
 NetflixStandard | $19.99/mo +$2 · +11% | +$2 · +11% |
 Amazon Music UnlimitedUnlimited (Prime) | $11.99/mo +$1 · +9% | +$1 · +9% |
 CrunchyrollFan | $9.99/mo +$2 · +25% | +$2 · +25% |
 SpotifyIndividual | $12.99/mo +$1 · +8% | +$1 · +8% |
 Paramount+Premium | $13.99/mo +$1 · +8% | +$1 · +8% |
 HBO MaxStandard | $18.49/mo +$1.50 · +9% | +$1.50 · +9% |
 PelotonAll-Access | $49.99/mo +$5.99 · +14% | +$5.99 · +14% |
Adobe Creative CloudCreative Cloud Pro (annual, billed monthly) | $69.99/mo +$10 · +17% | +$10 · +17% |
 Discovery+Ad-free | $9.99/mo +$1 · +11% | +$1 · +11% |
Microsoft 365Personal | $9.99/mo +$3 · +43% | +$3 · +43% |
2026 so far
Pandora
- Premium $10.99 → $11.99/mo (+$1, +9%)
- Premium Family $17.99 → $19.99/mo (+$2, +11%)
Source: finance.yahoo.com
Hulu
- With ads $11.99 → $12.49/mo (+$0.50, +4%)
- No ads $18.99 → $21.49/mo (+$2.50, +13%)
Source: hawaiinewsnow.com
- Basic $11.99 → $12.49/mo (+$0.50, +4%)
- Premium $18.99 → $21.49/mo (+$2.50, +13%)
- Premium $189.99 → $214.99/yr (+$25, +13%)
Sources: hawaiinewsnow.com, droid-life.com
- Premium Plus $16.99 → $19.99/mo (+$3, +18%)
- Premium Plus $169.99 → $199.99/yr (+$30, +18%)
- Premium $10.99 → $12.99/mo (+$2, +18%)
- Premium $109.99 → $129.99/yr (+$20, +18%)
Source: droid-life.com
- ESPN Select $12.99 → $13.99/mo (+$1, +8%)
- ESPN Select $129.99 → $139.99/yr (+$10, +8%)
- ESPN Unlimited $29.99 → $31.99/mo (+$2, +7%)
- ESPN Unlimited $299.99 → $319.99/yr (+$20, +7%)
Source: newscaststudio.com
- Apple TV $12.99 → $14.99/mo (+$2, +15%)
- Apple TV $99 → $119/yr (+$20, +20%)
Source: macdailynews.com
- Family $16.99 → $19.99/mo (+$3, +18%)
- Individual $10.99 → $11.99/mo (+$1, +9%)
- Student $5.49 → $6.99/mo (+$1.50, +27%)
- Family $16.99 → $19.99/mo (+$3, +18%)
- Individual $10.99 → $11.99/mo (+$1, +9%)
- Student $5.99 → $6.99/mo (+$1, +17%)
Sources: techrepublic.com, iclarified.com
- Deluxe $103.99 → $118.99/mo (+$15, +14%)
- Elite $83.99 → $98.99/mo (+$15, +18%)
- Essential $73.99 → $88.99/mo (+$15, +20%)
- Pro $73.99 → $88.99/mo (+$15, +20%)
Source: cabletv.com
- Family $22.99 → $26.99/mo (+$4, +17%)
- Individual $13.99 → $15.99/mo (+$2, +14%)
- Lite $7.99 → $8.99/mo (+$1, +13%)
Source: techcrunch.com
- Family $16.99 → $18.99/mo (+$2, +12%)
- Individual $10.99 → $11.99/mo (+$1, +9%)
Source: 9to5google.com
- Families (billed annually) $5.99 → $6.99/mo (+$1, +17%)
- Families (billed annually) $59.88 → $71.88/yr (+$12, +20%)
- Individual (billed annually) $2.99 → $3.99/mo (+$1, +33%)
- Individual (billed annually) $35.88 → $47.88/yr (+$12, +33%)
Source: mobilesyrup.com
- Standard with ads $7.99 → $8.99/mo (+$1, +13%)
- Premium $24.99 → $26.99/mo (+$2, +8%)
- Standard $17.99 → $19.99/mo (+$2, +11%)
Source: droid-life.com
- Unlimited Family $19.99 → $21.99/mo (+$2, +10%)
- Unlimited (Prime) $10.99 → $11.99/mo (+$1, +9%)
Source: musicbusinessworldwide.com
- Fan $7.99 → $9.99/mo (+$2, +25%)
- Mega Fan $11.99 → $13.99/mo (+$2, +17%)
- Ultimate Fan $15.99 → $17.99/mo (+$2, +13%)
Source: finalweapon.net
- Duo $16.99 → $18.99/mo (+$2, +12%)
- Family $19.99 → $21.99/mo (+$2, +10%)
- Individual $11.99 → $12.99/mo (+$1, +8%)
- Student $5.99 → $6.99/mo (+$1, +17%)
Source: macdailynews.com
- Essential $7.99 → $8.99/mo (+$1, +13%)
- Premium $12.99 → $13.99/mo (+$1, +8%)
Source: clark.com
2025
- Basic with ads $9.99 → $10.99/mo (+$1, +10%)
- Basic with ads $99.99 → $109.99/yr (+$10, +10%)
- Premium $20.99 → $22.99/mo (+$2, +10%)
- Premium $209.99 → $229.99/yr (+$20, +10%)
- Standard $16.99 → $18.49/mo (+$1.50, +9%)
- Standard $169.99 → $184.99/yr (+$15, +9%)
Source: techcrunch.com
- ESPN Select $11.99 → $12.99/mo (+$1, +8%)
- ESPN Select $119.99 → $129.99/yr (+$10, +8%)
Source: cordcuttersnews.com
- Basic $9.99 → $11.99/mo (+$2, +20%)
- Premium $15.99 → $18.99/mo (+$3, +19%)
- Premium $159.99 → $189.99/yr (+$30, +19%)
Sources: thewrap.com, bgr.com
- PC Game Pass $11.99 → $16.49/mo (+$4.50, +38%)
- Ultimate $19.99 → $29.99/mo (+$10, +50%)
Source: tomsguide.com
- All-Access $44 → $49.99/mo (+$5.99, +14%)
- App+ $24 → $28.99/mo (+$4.99, +21%)
Source: fastcompany.com
- Creative Cloud Pro (annual, billed monthly) $59.99 → $69.99/mo (+$10, +17%)
- Creative Cloud Pro (month to month) $89.99 → $104.99/mo (+$15, +17%)
Source: appleinsider.com
- Unlimited Family $16.99 → $19.99/mo (+$3, +18%)
- Unlimited (Prime) $9.99 → $10.99/mo (+$1, +10%)
Source: techcrunch.com
- Ad-free $8.99 → $9.99/mo (+$1, +11%)
- With ads $4.99 → $5.99/mo (+$1, +20%)
Source: cordcuttersnews.com
- Standard with ads $6.99 → $7.99/mo (+$1, +14%)
- Premium $22.99 → $24.99/mo (+$2, +9%)
- Standard $15.49 → $17.99/mo (+$2.50, +16%)
Source: nerdist.com
- Personal $6.99 → $9.99/mo (+$3, +43%)
- Personal $69.99 → $99.99/yr (+$30, +43%)
Source: pureinfotech.com
Common questions
- Which subscriptions raised prices in 2026?
- 18 of the ones we track, so far. January: Paramount+ and Spotify; March: Crunchyroll, Amazon Music Unlimited, Netflix and 1Password; June: YouTube Music Premium, YouTube Premium and STARZ; July: Fubo and Apple Music; August: Tidal and Apple TV; September: ESPN and Peacock; October: Disney+, Hulu and Pandora.
- Which subscription price increases are coming next?
- Discovery+, Nov 12, 2026: Ad-free $9.99 → $11.99/mo (+$2, +20%); With ads $5.99 → $6.99/mo (+$1, +17%).
- How much have subscription prices gone up in 2026?
- The typical increase on a monthly plan was +$2 a month (+13%), about $24 a year. The biggest was Fubo Deluxe: +$15, to $118.99/mo.
- How can I avoid a subscription price increase?
- A new price usually starts at your first renewal on or after the change date, and services email existing subscribers first. Before then you can cancel, switch to a cheaper plan or move to yearly billing where it costs less. If you pay through Apple, manage it in Settings → your name → Subscriptions.